How to Preview and Share Meta Ad Previews
About Ad Preview and Shareable Links
Within your CRM’s Ad Manager, you can preview how your Meta ads will appear across different placements and generate a link to share this preview with others. This is useful for reviewing creative formatting and for getting feedback from team members or clients before or after a campaign launches.
Using the Advanced Preview
The Advanced Preview feature shows you how your ad creative will look in the various Meta placements (like Feed, Stories, or Reels) that are selected for your campaign.
How to Open the Advanced Preview
- Go to Marketing > Ad Manager in your account.
- Open the Meta campaign you wish to check.
- Navigate to the specific Ad Set and select the Ad you want to preview.
- On the right side of the campaign builder, find the Preview panel.
- Click the Advanced Preview icon within that panel.
A new browser tab will open, loading Meta’s own preview interface. Here, you can scroll through the different placements to verify your ad’s appearance.
Understanding Placement Rendering
The preview will attempt to display your ad in every placement configured for the campaign. If a particular placement does not support your ad’s creative format (for example, an image in a video-only placement), the preview will show an error message from Meta explaining the issue. This helps you spot compatibility problems directly from your CRM.
Generating a Shareable Preview Link
You can create a link that opens the same Meta-hosted preview. This link can be shared with anyone you wish to review the ad.
Important: The option to generate a shareable preview link is only available for campaigns that have been published. You cannot generate a link for ads that are in Draft or Paused status.
How to Copy the Shareable Link
- Open the published Meta campaign in Ad Manager.
- Go to the Ad level.
- In the Preview panel, look for a link icon next to the Advanced Preview button.
- Click this link icon. The preview URL will be copied to your clipboard automatically.
- You can now paste this link into an email, chat, or document to share it.
Viewing a Shared Preview and Permissions
When someone opens the shared link, it will load Meta’s ad preview interface, typically in a new tab. The viewer can see the ad creative and cycle through the different placements, just as it would appear to users on Meta.
Access to view this preview is controlled by Meta’s ad account permissions. Only users who have the appropriate access to the linked Meta ad account will be able to see the preview. This maintains security while still allowing easy sharing within your authorized team.