Email Marketing V2 Public APIs
What are Email V2 Public APIs?
Email V2 Public APIs are an advanced set of endpoints that enable developers to manage email campaigns, templates, and performance data programmatically. These APIs offer a more robust architecture and improved response formats compared to earlier versions, providing greater flexibility for integrating CRM email features into external applications and automating workflows.
Key Benefits of Email V2 Public APIs
These APIs are designed to enhance both functionality and the developer experience, supporting scalable and efficient integrations.
- Enhanced Campaign Management: Programmatically create, update, delete, and schedule campaigns with precise control.
- Batch Scheduling: Schedule multiple campaigns in a single operation to streamline large email deployments.
- Improved Data Responses: Access richer campaign details, including subject lines and sending information.
- Cleaner API Structure: Benefit from a more organized and consistent endpoint design.
- Advanced Reporting Access: Retrieve comprehensive campaign statistics for deeper analysis and optimization.
- Future-Ready Architecture: Build on APIs that will continue to receive updates and enhancements.
Campaign Management APIs (V2)
Campaign Management APIs provide full control over the email campaign lifecycle, enabling automation beyond the CRM interface. These endpoints support managing campaigns at scale and integrating with external tools.
- Create campaigns programmatically
- Update campaign details using PATCH requests
- Delete campaigns when they are no longer needed
- Schedule campaigns, including batch scheduling capabilities
Available endpoints include Create Campaign V2, Update Campaign V2, Delete Campaign V2, Schedule Campaign V2, and Campaigns V2 Overview.
Templates V2 API
The Templates V2 API allows for centralized, programmatic management of email templates. This is ideal for maintaining consistency across campaigns and accounts, especially for agencies or systems that require dynamic template creation and updates.
Available endpoint: Templates V2.
Statistics V2 API
The Statistics V2 API provides access to detailed performance metrics for email campaigns. It enables users to build custom dashboards or integrate analytics into external reporting tools, with improved response data for deeper insights.
Available endpoint: Statistics V2.
Legacy APIs vs V2 APIs
Understanding the differences between legacy and V2 APIs helps ensure integrations are built on a scalable and future-proof foundation.
- Legacy APIs remain functional but will not receive new features or enhancements.
- All future updates and improvements will be released on V2 APIs.
- V2 APIs offer improved structure, better data, and expanded capabilities.
Frequently Asked Questions
Do I need to migrate from legacy APIs immediately?
No, legacy APIs will continue to work. However, V2 APIs are recommended for new integrations and future scalability.
What is batch scheduling in Email V2 APIs?
Batch scheduling allows you to schedule multiple email campaigns at once through API calls, saving time and improving efficiency.
Can I still manage campaigns from the CRM UI?
Yes, the UI remains fully functional. APIs provide an additional way to manage campaigns programmatically.
What additional data is available in V2 APIs?
V2 APIs include richer response data such as subject lines, send details, and improved campaign metadata.
Are Templates and Statistics included in V2 APIs?
Yes, both templates and campaign statistics are fully supported with dedicated V2 endpoints.
Who should use Email V2 APIs?
Developers, agencies, and businesses looking to automate or integrate email workflows with external systems will benefit most.