Improve Funnel and Website Page Speed

How to Improve Funnel and Website Page Speed

A fast-loading page is essential for better user experience, higher conversions, and improved search engine rankings. If your CRM-built funnel or website is loading slowly, follow these actionable tips to enhance its speed.

Optimize Images

Resize images to match their display dimensions before uploading them. Avoid relying on automatic resizing, as it can slow down initial loading times. Use compressed formats: JPG or WebP for photographs, and PNG for graphics requiring transparency. Reduce the total number of images on each page to minimize HTTP requests and prioritize impactful visuals, such as a single strong hero image.

Limit Heavy Elements

Reduce the use of video backgrounds by selecting shorter loops and smaller file sizes. Minimize animations and interactive widgets that can delay page rendering. Keep external scripts to a minimum, especially third-party tracking codes. Ensure content above the fold loads quickly by keeping it simple and lightweight.

Clean Up Your Pages

Remove any hidden, duplicate, or unused sections or blocks. Simplify your layout by reducing rows, columns, and elements. Check that downloadable files, like PDFs, are optimized for size before uploading.

Use System Features Wisely

Take advantage of global sections to reuse blocks instead of duplicating layouts. Prefer built-in CRM forms and surveys over third-party embeds for faster loading. Keep any custom CSS code lightweight. In your funnel settings, ensure both "Optimise Javascript" and "Image optimisation" are enabled. Use browser developer tools to inspect network requests and identify large files causing delays.

Leverage Browser and Hosting Optimizations

Enable caching so returning visitors experience faster load times. Use a custom domain with SSL to improve delivery speed and security. Verify that your domain setup avoids unnecessary redirects, as the CRM uses a global content delivery network (CDN).

Test and Monitor Performance

Use free tools like PageSpeed Insights and GTMetrix to analyze performance on both desktop and mobile devices. Apply the recommended fixes from these tools for optimal results.

Reduced Initial HTML Size

The CRM has optimized page rendering by removing unnecessary fields from the data response, reducing the average HTML size by approximately 10%. This improves initial load performance, especially on slower connections. No action is required on your part for this enhancement.

When to Contact Support

If your funnel or website remains extremely slow after implementing these steps, contact support with the following details:

  • Link to the funnel or website
  • PageSpeed test results
  • Steps you have already tried

Providing this information helps the support team troubleshoot more efficiently.