Getting Started with Listings
Listings is a tool within your CRM designed to enhance your brand's online presence and reputation. It helps ensure your business's key information—like your address, phone number, and operating hours—is accurate and consistent across dozens of major online directories and publisher sites.
Benefits of Using Listings
Maintaining accurate online information is crucial for customer trust and search engine visibility. Listings helps you manage this efficiently by providing a central hub to control your brand facts. Key benefits include:
- Improved Local SEO: Consistent, accurate listings across the web can boost your search engine rankings and create valuable backlinks.
- Centralized Reputation Management: Monitor and update your business information from one place instead of dozens of individual websites.
- Enhanced Customer Experience: Ensure customers can always find the correct details about your business, reducing frustration and missed opportunities.
- Review Monitoring: Keep track of customer feedback from various platforms in a single location.
Key Features
Within the Listings section of your CRM, you can access several core functions to manage your online presence.
View Live Listings
See a dashboard showing your business information as it appears on numerous third-party sites. This gives you a clear overview of your current online footprint.
Manage Content Edits
Some publisher sites may suggest edits to your business details. The Listings tool allows you to review these suggestions and either approve or reject them, keeping you in control of your information.
Monitor Reviews
Track customer reviews aggregated from various listing sites. This helps you stay informed about your public reputation and respond promptly to feedback.
Using Listings as a Service
If you are an agency using this CRM, Listings can be offered as a valuable add-on service for your clients. You can resell access to the tool, setting your own markup price. This provides a straightforward way to expand your service offerings and generate additional revenue by helping clients improve their local SEO and online accuracy.
For maximum impact, consider combining Listings with other CRM features, such as the chat widget for your Google Business Profile, to drive more organic customer inquiries.