Improve Your Phone Number's Reputation with Voice Integrity

What is Voice Integrity?

Voice Integrity is a feature that helps improve the reputation of your U.S. phone numbers by registering them with major caller-ID analytics providers. This process helps clear "spam likely" labels, repair your caller-ID reputation, and increase the likelihood that your calls will be answered.

Benefits of Using Voice Integrity

Enabling Voice Integrity offers several key advantages for your business communications:

  • Repair Reputation: Clear existing spam flags and restore trust in your caller ID.
  • Increase Answer Rates: Calls displaying a recognized, branded name are more likely to be answered by recipients.
  • Improve Deliverability: Ensure your legitimate outreach and support calls reach customers without being blocked.

You may receive a prompt to register for Voice Integrity after an unanswered outbound call from the web dialer, which serves as a shortcut to help improve your future answer rates.

Prerequisites for Voice Integrity

Before enabling Voice Integrity, ensure you meet these requirements:

  • SHAKEN/STIR Registration (Required): Your account must have valid SHAKEN/STIR attestation to prove call authenticity.
  • CNAM (Caller Name) (Recommended): Submitting a branded caller name enhances trust with analytics platforms.
  • U.S. Phone Numbers Only: Voice Integrity currently supports only domestic U.S. numbers.

How to Enable Voice Integrity

Follow these steps to activate Voice Integrity for your phone numbers. Note that SHAKEN/STIR registration is required to complete the process.

Step 1: Access the Voice Integrity Tab

Navigate to the Trust Center in your CRM and select the Voice Integrity tab.

Step 2: Complete the Registration Form

Within the Voice Integrity tab, fill out the registration form with the following information:

  • Use Case: Select the primary purpose of your calls (e.g., sales, customer support).
  • Employee Count: Enter the size of your organization.
  • Average Business Day Call Volume: Provide your estimated number of daily calls.
  • CNAM Details (Optional): Enter your preferred branded caller name.

After submitting the form, your application will typically be processed within two business days. You can check the status of your submission in the Submitted Applications tab of the Trust Center.

After Registration

Once you submit your registration, analytics providers (including Hiya, TNS, and First Orion) will review your application separately. Most applications are approved within two business days, and you will receive a notification once your numbers are approved. Note that label removal may take additional time to propagate across all networks.

To use Voice Integrity, your business must first be registered for SHAKEN/STIR, which requires a valid Employer Identification Number (EIN). If you are a sole proprietor or do not have an EIN, you can still improve your phone number reputation using the Free Caller Registry.

Frequently Asked Questions

Does Voice Integrity automatically enroll my numbers in SHAKEN/STIR?

No. SHAKEN/STIR must be fully configured on your account before you can register for Voice Integrity.

Can I register international numbers?

Currently, Voice Integrity supports only U.S. phone numbers. Support for other regions is under evaluation.

Why is CNAM optional?

While SHAKEN/STIR is required to prove call authenticity, adding a branded CNAM record is recommended to maximize trust and answer rates but is not mandatory.