Using Guided Content Questions in Social Planner

What Are Guided Content Questions?

Guided content questions are a feature within the Social Planner that helps you create targeted and relevant social media content using AI. Instead of writing generic prompts, you fill out a dynamic form tailored to your chosen social platform and content type. This ensures your posts are optimized for each channel and aligned with your brand messaging.

Key Benefits

Using guided content questions offers several advantages:

• Adapts automatically based on the social platform (such as Facebook, Instagram, or LinkedIn) and content type (like Post or Reel).
• Generates more relevant content that matches your goals and message.
• Includes integrated Brand Voice fields to maintain consistency with your brand identity.
• Streamlines your workflow by showing required fields first and hiding optional ones until needed.
• Helps improve engagement by producing clear, tailored content designed for specific platforms.

How to Use Guided Content Questions

Follow these steps to create content with guided questions:

1. Go to Marketing → Social Planner in your CRM.
2. Click the "+ New Post" button.
3. Select "Content AI" from the dropdown menu to open the guided form.
4. Choose your social platform and content type.
5. Fill out the mandatory fields, which include your core message, content goal, and call to action.
6. Optionally, expand additional questions to provide more context, such as audience details, tone preferences, or hashtags.
7. Review and adjust the Brand Voice fields, which are pre-filled for consistency but can be edited.
8. Click "Generate Content" to create a platform-optimized post draft.

Tips for Effective AI Content

To get the best results from AI-generated posts:

• Clearly define your key message and goal to help the AI create focused content.
• Use your Brand Voice settings to ensure the tone matches your business identity.
• Take advantage of optional fields to add extra context and improve relevance.
• Always review the generated content and make final adjustments to align with your strategy.

Important Notes

Guided content questions are currently available only through the Content AI option when creating a new post in Social Planner. Brand Voice fields are auto-filled for convenience and consistency, but you can customize them before generating content.

Frequently Asked Questions

Can I use this feature for every social platform?

Yes. The form adapts to all platforms supported by Social Planner, including Facebook, Instagram, and LinkedIn.

Is the guided form available in all posting workflows?

Currently, it is only accessible via the Content AI option when creating a new post.

Can I save my draft if I don’t finish?

Yes. You can save your progress as a draft and return later to complete and publish your content.

Can I edit the Brand Voice fields?

Absolutely. While Brand Voice fields are pre-filled, you can modify them at any time.